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Paris Hilton influences Presidential Campaign 2008

by Rechelle Tolinero

Paris Hilton indeed made noise when she countered the ad campaign of U.S. Republican presidential candidate, John McCain that featured her and Britney Spears in an ad against Barack Obama.

Others got amused, some laughed, but I definitely loved the wit in it!

Fortunately, I wasn’t the only one who enjoyed the witty spoof video that our dear heiress did. Browsing over the net, I stumbled upon this editorial article by John Diaz of San Francisco Chronicle.

Entitled “The Paris Hilton Factor in Campaign 2008,” the article delves on how the spoof video made by our dear heiress would now influence ad campaigns for this coming election.

Here’s an excerpt of that article:

“…But Hilton’s video this past week raised the power and the art form of freelance politics to a new level on the Internet. Sen. Barack Obama’s campaign strategists might not have known quite how to counter Sen. John McCain’s attempt to compare the Illinois Democrat’s celebrity to Hilton and Britney Spears. Hilton, however, knew exactly what to do.

She mocked back with an online “Paris for president” ad that questioned whether a candidate who was old enough to remember when “dancing was a sin” was ready to lead. Her response from a lounge chair was quick, self-deprecating, witty - and effective in turning the tables on McCain. The ad rocketed into e-mail in-boxes throughout the land.

… “Now every American has the chance to one-up Paris Hilton,” said Alan Silberberg, CEO of You2Gov.com, which just announced a contest for the best amateur political ads for Barack Obama and John McCain. The winner for each candidate gets a $1,000 prize, but even more valuable for the true believers would be the exposure on You2Gov - and the possibility that a commercial might go viral in the way of the devastatingly powerful and mysteriously sourced “Hillary 1984″ Web-sensation video that evoked a famous Apple commercial from the 1984 Super Bowl…”

That said, I guess Paris Hilton really did make a big impact with that video after all…

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